Rent a car from Enterprise this weekend and take advantage of our low rates.

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About Enterprise Rent-A-Car

You’ve no doubt seen our ads...the ones featuring the wrapped car and that well-known slogan: "Pick Enterprise. We’ll pick you up." Even if you are familiar with our advertising campaign, you may not realize that Enterprise Rent-A-Car is the largest car rental company in North America. We have more than a half million vehicles in our rental and leasing fleet, more than 50,000 employees and over 4,800 locations in the U.S., Canada, Germany, the United Kingdom and Ireland.

In addition to car rentals, we can also help you with the following services:

  • Corporate Class® is our discount program for local business vehicle rentals.
  • Car Sales offers quality, pre-owned cars with "haggle-free buying, worry-free ownership."
  • Fleet Services provides complete fleet management services for small and large companies seeking leased vehicle fleets.
  • RideShare supplies vans to groups of coworkers for commuting purposes.

Thanks for picking Enterprise!

Enterprise started in 1957 as Executive Leasing in a cramped office in the basement of a St. Louis car dealership. Though it was not a common practice back then, our founder, Jack Taylor, had a gut instinct that consumers would see the benefits of leasing automobiles rather than buying them. His critics, however, thought leasing would never work. Yet, through our steadfast commitment to personal service, and by demonstrating leasing’s many advantages, we proved the skeptics wrong … and our first venture took root.

Because of our focus on exceptional customer service and convenience, Enterprise has become the largest car rental company in North America and is a leader in the fleet services field.

Here are the milestones of our company’s growth from today back to 1957:

Enterprise Rent-A-Car surpasses 500,000 vehicles in its rental and leasing fleet and has more than 4,000 locations worldwide.

Branch offices open in Germany, while expansion continues in the United Kingdom. The total number of vehicles in the fleet jumps from 350,000 to over 450,000 in just two years.

Operations expand into Canada and the United Kingdom. Two-hundred thousand rental units and 1,500 locations in 1993 swell to more than 290,000 rental units and 2,500 locations in 1995 – making Enterprise the largest car rental company in the U.S. In 1993, the Enterprise National Reservation Center (our call center set up to receive 1-800-RENT-A-CAR calls from customers) goes to 24-hours-a-day operation.

Incredible growth continues in the U.S. as the company’s fleet increases from 130,000 to 150,000 units with more than 1,000 branch offices open across the country. Because of a new national advertising campaign, the Enterprise wrapped car quickly becomes an icon.

By the end of the decade, several hundred locations across the country display the Enterprise logo. The number of rental units climbs from 25,000 to 75,000. In 1989, the company’s name – Enterprise Leasing – officially changes to Enterprise Rent-A-Car, to reflect the enormous growth of our rental car business.

Rental units grow from 5,000 to 20,000 as the company’s expansion continues in Southern California, San Francisco, Phoenix, New Orleans, Chicago, Texas and Washington, DC. Insurance replacement rentals become a bigger part of the company’s business, due to legislation requiring insurance companies to provide their customers with replacement vehicles. In 1980, the National Reservation Center opens – customers can call a toll-free number to reserve Enterprise vehicles nationwide. By 1983, Enterprise has more than 100 offices.

Branch offices open in Colorado, Dallas, Indiana, Southern Florida and elsewhere. The number of rental units rises to 5,000. In 1976, Enterprise begins offering fuel, maintenance and insurance products (which will lead to our present-day Enterprise Fleet Services operation).

Enterprise expands into Orlando, Tampa, Houston and Kansas City. Over 1,000 rental units are in service. In 1972, a branch manager in Orlando starts a new pick-up program that provides customers with a free ride to the rental office. The service quickly spreads to other Enterprise branches.

The company changes its name from Executive Leasing to Enterprise Leasing and expands outside of St. Louis with the opening of the Atlanta group. The total number of lease units surpasses 5,000. (The company was renamed in honor of the U.S.S. Enterprise aircraft carrier, on which Jack Taylor served in World War II.)

The company introduces the now-famous "e" logo that is still used today.

After five years of being in the leasing business, Executive Leasing launches a rent-a-car operation with 17 vehicles. The company also starts a car sales division.

A second location opens. Growth pushes the number of lease units past 1,000.

The company is founded by Jack Taylor as Executive Leasing in St. Louis, MO. The first office space is in the basement of a local Cadillac dealership next to the body shop. Leasing salesmen have to scream into the phone to be heard over the rattle of body shop machines.

The Car that gets You There this Weekend- Check out the rates at Enterprise.

In the history of philosophy - with some very rare exceptions ... men have been taught either that knowledge is impossible (skepticism) or that it is available without effort (mysticism). These two positions appear to be antagonists, but are, in fact, two variants on the same theme, two sides of the same fraudulent coin: the attempt to escape the responsibility of rational cognition and the absolutism of reality.
-- Ayn Rand, Introduction to Objectivist Epistomology



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