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History of Gaiam

Founded in Boulder, Colorado in 1988, Gaiam is a provider of information, goods and services to customers who value the environment, a sustainable economy, healthy lifestyles, alternative healthcare and personal development.

Our Name

Gaiam (pronounced "guy-um"), is a fusion of the words "Gaia" and "I am". Gaia, mother Earth, was honored on the Isle of Crete in ancient Greece 5,000 years ago by the Minoan civilization. This civilization valued education, art, science, recreation, and the environment and believed that the Earth was directly connected to their existence and daily life. The concept of Gaia stems from the ancient philosophy that the Earth is a living entity. At Gaiam, we believe that all of the Earth's living matter, air, oceans and land form an interconnected system that can be seen as a single entity. The word Gaiam represents planetary awareness, preservation and support of the interconnectivity of all living things. By nurturing, protecting and respecting our planet, its natural resources and its inhabitants, we enrich our own lives and those of future generations.

Company Services

By offering information, products and services under Gaiam's name or recommendation, we are working to become the source for individuals and businesses interested in natural health, ecological lifestyles, personal growth and sustainable commerce.

We offer the highest quality branded products and services available, many of which are exclusively produced for Gaiam. Our merchandising strategy is based on extensive research, customer suggestions and recommendations, attendance at global industry trade shows, and working with vendors and industry leaders on product development. We are committed to enhancing our reputation in the marketplace by continually improving our services to you.

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To run away from trouble is a form of cowardice and, while it is true that the suicide braves death, he does it not for some noble object but to escape some ill.
Aristotle

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