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Established in 1996, LinkShare launched the Internet's first Affiliate
Network. Since then, we:
"It is truly powerful for
1-800-FLOWERS.COM to be in a place where thousands of great affiliates are. We
are extremely pleased with the success of our program."
-Chris McCann President 1-800-FLOWERS.COM
LinkShare's mission is to drive the growth of electronic commerce by
facilitating the creation of all types of profitable business partnerships, in
whatever form these partnerships may take. By creating a marketplace in which
all e-businesses can simply and easily partner with affiliated web sites willing
to market and sell their goods and services, LinkShare is removing the
complexity and confusion surrounding online marketing. LinkShare provides the
vision and leading-edge technology and services that make this possible.
LinkShare is committed to giving its clients the competitive advantage they
require in the rapidly changing world of electronic commerce, today and into the
"We are truly pleased with the success
of our program"
-Paul Nichols, VP Marketing, Co-Founder, ebates
"Bright Spots inMarketing"
By Steve Jarvis
Staff Writer, Marketing News
Marketers know that a recession is a good time to build brand equity and market
share, but the financial managers they report to typically demand that the
marketing department do more with less during lean times. Meanwhile, few
companies have the systems in place to measure ROI on marketing expenditures,
and that has left many traditional marketing categories this economic downturn.
But bright spots exist in the industry, areas in which marketers have been
willing, and able, to invest time, effort and precious dollars (including
salaries for new hires) despite nationwide layoffs, fallout from the Enron
debacle and other indicators of a slow recovery. Not surprisingly, finding
efficiencies in the marketing process is a common thread.
What is now proved was once only imagined.